The Ministry of Tourism (MOT) has signed a Memorandum of Understanding (MoU) with MakeMyTrip India (MMT) and Ibibo Group on August 17 to provide extensive visibility to accommodation units, which have self-certified themselves on SAATHI (System for Assessment, Awareness & Training for the Hospitality Industry) on the OTA platform.
In its ongoing efforts to strengthen the hospitality and the tourism Industry especially in the times of the Covid-10 pandemic, the Ministry has already signed MoUs with EasyMyTrip, ClearTrip and Yatra.com. MOT in a statement said the idea behind the MoUs is also to gather more information on accommodation units in order to gain actionable insights and designing evidence based & targeted policy measures and to promote safe, honourable and sustainable tourism.
Through the MoU, MOT along with MMT & Ibibo Group will endeavour to take necessary steps to encourage and promote strategic and technical co-operation in the Indian hospitality & tourism sector for overall benefit in the identified areas. The Ministry expects that more OTAs will come forward for signing such MOUs in order to strengthen the hospitality & tourism industry of India.
To sign the MoU, an event was organised in Delhi under the arrangement between MOT and the Quality Council of India (QCI). The signing was done in the presence of Rakesh Kumar Verma, Joint Secretary, Ministry of Tourism, Sanjay Singh, Deputy Director General (H&R), Ministry of Tourism, A Raj, Senior Director, QCI, Mohit Singh, Deputy Director, QCI, Mahavir Prasad Tiwari, Deputy Director, QCI, Abhishek Logani, Chief Business Officer-Hotels, MakeMyTrip (India) & Ibibo Group and Venkatesh Ramakrishna, SVP – Corporate Affairs, MakeMyTrip (India) & Ibibo Group.